Wellness Program Advertising.

A major concern in wellness programming is attracting workers to participate and maximizing participation. When introducing a program, a letter briefly explaining the program signed by the president or Chief Executive Officer (CEO) is a excellent endorsement.

Utilizing posters, newsletter articles, and flyers are excellent means of promoting the program. Other promotional methods to consider are e-mail and announcements at staff meetings. Ask wellness committee members to recruit participants.

Once the program is kicked off you could want to provide an incentive for any worker who recruits another worker to any of the program offerings.